Case study:

Step 5: Visual Design. The wireframe desgin fleshed out with colors and images.

The Visual Design takes the layout of the wireframe and adds images, colors, text and headlines.

Everything should support the company's brand identity. So the colors used on the website work in harmony with the colors in the Wood burg logo.

Extra attention is paid on this ecommerce site to ensuring that navigation is easy. So we use eye-catching visuals, a mixture of interesting people and product images, and simple menu headings.