Case study:

Step 3: Information Architecture. A plan of the site, its pages and navigation and how they are linked.

Make a list of all the things you need to include in the website. Include items your users expect to see.

Group similar list items together in and sub groups.

Link the groups together to form the structure and navigation of your site.

For example, do you put men's and women's shoes together, or do you put men's shoes with men's clothes? In the Woodburg site, men's clothes and shoes are put together, separate from women's clothes and shoes.